What is minisocial?
minisocial is a fully-managed platform that pairs brands with micro influencers who produce user generated content (UGC) on demand and at scale.
Brands are free to do what they like with the content delivered to them. This includes use on organic social, acquisition, web, print, and beyond all without needing to worry about expiring usage rights, model releases, etc.
How does it work for creators?
Brands submit a campaign brief for the product(s) to minisocial. minisocial sends an email newsletter with various opportunities that are available to their network of creators. They can view the specifics of the project, and opt-in if they’d like to participate.
If the brand confirms the creator, the influencer is mailed the product, then shoots and shares content that’s aligned with the brief.
August 2022 – Speks Campaign
Speks creates touchable, stackable, smashable, and buildable products that will brighten any office desk and any day.
I found out I was approved for the campaign on September 14. I was asked to choose the product colors.
I was asked to create a reel on Instagram. The brief provided me with some language do’s and don’ts. And also tips on the lighting style and items to include in the background of the shot.
I had to submit content by October 10. Once submitted, the campaign was complete!
September 2022 – Artza Campaign
Artza is the fastest growing faith subscription box that walks in the footsteps of Jesus, & takes you on a journey through the Land of the Bible – Israel.
Artza product and brand overview:
Experience the craft, beauty, and spirit of Israel through immersive experiences delivered right to your door.
Artza do’s and don’ts:
After I got the box, I took my time testing out the products. Here’s my review:
Since then, I’ve also completed two other campaigns. This one with Tractive:
I also received three bags of coffee from Java Planet:
If you’re interested in learning more about my trials and errors, you can read more reviews about different influencer marketing platforms.